Friday 21 November 2014

Bulldog Spirit - SJC Denim Kickstarter Successful

Last month Denimhunters' Matt Wilson introduced us to the SJC Denim Kickstarter campaign. Well, here's an exciting update  - with 9 days left to go designer Simon James Cathcart's project is already funded, so if you want a pair of these jeans you'd best get in there quick.

Simon James Cathcart - SJC Denim

To re-cap for those of you that missed it, Simon has designed a heritage collection embracing differing styles and youth cultures throughout the last century. There are several historically accurate fits in the jeans line up - ranging from the Big B Dungaree, a 1920's style chino, to the slim cut 1980's Punk jean.

Two fits in particular have proved popular - the Brakeman, a high waisted 1930's style cinch back jean and the Big B Dungaree.

Simon James Cathcart - SJC Denim - The Brakeman
The Brakeman - easily the best jean in the collection.
So popular in fact that people have wanted to order both pairs, so Simon now has that purchase option up and running on the site.

Excitingly Simon has also now added a bespoke option, so for those guys whose dimensions are not exactly standard you can get any of the fits cut to your size.

The Yard Boss jacket looks particularly good, with period correct details like a cinch, patch pockets and pleats.

For the lady denim-head in your life Simon has also taken the brave step of making a women's jean and jacket - the Bad Kitty. So no longer will your vintage minded other half have to endure mass produced skinny stretch nonsense.


Simon James Cathcart - SJC Denim - Yard Boss Jacket
Yard Boss Jacket - moustache and motorbike optional!

Uncompromising Detailing

All fits are made from either 120z or 16 oz ringspun Kaihara denim, one washed for minimal shrinkage. The hardware and detailing is impressive too - the vintage patina buttons are YKK, the thread is 1080 gold, as close to the early 20th century as Simon could match. 

Simon James Cathcart - SJC Denim - fly detail

The pocket bags,  printed with the SJC logo and chain stitched to the waistband, are super heavy 12oz selvedge - double stitched so they won't blow out. The back pockets are fully lined in the same material, and have covered rivets.

The upper inner block is finished with red scalloping because, as Simon puts it,"the guys had a 1920's machine and well f*@k it.. it looks sensational."

Simon James Cathcart - SJC Denim - Union Special

One of the last things to finish off is a brass stamp so the jerky leather patch is embossed.
With delivery scheduled for January 2015 production is about to go in to full swing.

Bulldog Spirit

I get the impression that the SJC project is very personal to Simon and it's very much in the artisan spirit. 
As Denimhunters' resident vintage buff it always excites me to see a designer do something like this - producing a collection that emphasises uncompromised vintage fits over mere commercial appeal. And, incase you haven't spotted the British bulldog patch yet, it's coming out of the UK. You still have a few days to get involved here.

Simon James Cathcart - SJC Denim - The Yard Boss Jean
The Yard Boss Jean


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